How did your journey as a travel content creator begin?
Sweksha: My journey as a food content creator started simply because of my love for food and capturing moments. I have always been curious about different cuisines, eager to try new dishes, and fascinated by the stories behind them. Even before we started our page, exploring food spots was just something we did for fun. Our friends kept telling us, ‘You should start a blog or an Instagram page!’ So, in 2016, our journey started as we began to post random pictures of the food we ate daily on our own little space on Instagram as “Love.eat.repeatt”. The response was slow, but we didn’t get discouraged because it was just something we loved to do. We kept pushing ourselves to do more hardship and explore hidden gem food places. We put in extra effort and encouraged each other not to give up. After a few years, our persistence paid off. We reviewed a lot of local food and underrated local eateries which made us gain many followers who appreciated our reviews and looked forward to our recommendations. The audience praised our reviews and the pictures of the food that we shot. Since starting this food page, it has given us one identity as a person who people know about and has brought immense happiness to my life, whether through financial rewards, fame, recognition, or as a good food blogger.
My page means everything to me as it defines who I am, and has given me one big identity as a food blogger of “Love.eat.repeatt “and for that, I am incredibly grateful.
The motivation for travel is as diverse as the world itself. Whether it’s capturing a breath taking sunset or savouring a delicious local dish, the goal is to create lasting memories.
Sweksha Bhattarai
Co-Founder, Love Eat Repeatt
Rajita: I never planned to become a travel content creator; it happened when life threw me into a storm. I hit rock bottom mentally, battling anxiety and self-doubt. One day, I decided enough was enough. Instead of letting fear control me, I flipped the script and took control of my life. That’s when my solo travel journey began. Started with the mountains, hugging trees, and finding peace within. Travel became my therapy, a way to heal and discover myself. Posting on social media started as a personal diary, not for likes or followers, but just for me. To my surprise, people connected with my story – my raw, unfiltered journey – and that’s how this beautiful adventure as a content creator unfolded.
Hemanta: My journey as a travel content creator began with the documentary Honey Hunters of the Himalayas, filmed in Lamjung in 2018. This project was a turning point, showcasing Nepal’s rich heritage and natural beauty. Its success on YouTube inspired me to fully dive into travel storytelling. But the roots of Nepal8thwonder go back to 2012 when I started it as a Facebook page. At that time, we shared photos from photographers and travellers who used the hashtag #nepal8thwonder, building a vibrant online community on both Facebook and Instagram that celebrated Nepal’s culture and landscapes.
Before entering the YouTube world, I spent two years at Max Media, an advertising agency, where I gained invaluable insights into how advertising works in Nepal, how to pitch ideas, structure campaigns, and create impactful content. This knowledge became the foundation for our first YouTube video, which was a partnership with Bhojdeals, a food delivery company in Nepal.
With social media evolving, storytelling will get more creative, immersive and interactive. But I hope creators focus on keeping it real. Authenticity mixed with entertainment and a touch of uniqueness is what makes travel content inspiring and relatable.
Rajita Parajuli
Miss National Nepal 2024, Actor Event Organiser, Solo Trekker
Establishing ourselves on YouTube was challenging, but perseverance made the difference. Our journey gained momentum with the support of Honda Nepal, a leading two-wheeler company, and the Nepal Tourism Board. Both organisations believed in our vision and supported us in the initial stages of our YouTube vlogs. Honda Nepal has remained a steadfast partner, continuing to collaborate with us until today, in 2024. Their support, alongside that of the Nepal Tourism Board, has been instrumental in allowing us to push boundaries and create inspiring travel content.
Every step, from sharing photos on Facebook and Instagram to learning the ropes of advertising, to partnering with leading organisations, has been a building block for what Nepal8thwonder has become today.
Ujjwal: I was planning to go to Everest Base Camp, for the first time in 2009. While buying clothes for the trip, I purchased random items instead of appropriate gear. At that time, I had a Nokia 1100, but a friend wanted to see photos of the region. He borrowed a Nokia 5300 from someone he knew which had a 1.3-megapixel camera. I returned with almost 100 photos and got small prints from a polarised camera. I visited all my friends to show them the pictures since they were eager to see them. I used to share some photos on Facebook, but in 2012, I discovered Instagram, which was dedicated to pictures back then. I started posting the photos there so my friends could see them without me having to visit everyone. Slowly, my Instagram began to grow, and the rest is history.
Manisha: I was always fond of travelling but due to study and not enough money, I could not travel to many places. I used to watch vlogs of other travellers and at some point, I wanted to start my content creation journey as well. A year back someone pushed me to start my content creation journey, I wasn’t confident that I would create such content. However, due to consistent motivation and inspiration, I started to upload videos. At first, I was just sharing food-related content then I started to share my travel diaries as I travel for food too. The idea of sharing my unique experiences through my lens is so fascinating.
Was there a specific trip or experience that cemented your passion for travel and storytelling?
Sweksha: My passion for food blogging began long before I knew what ‘blogging’ was. Growing up in a Newari-Bahun household, I enjoyed the best of both worlds; flavours from two rich cultures blending seamlessly. Newar feasts and festivals with their variety of dishes always excited me. I ate a lot as a kid so even my mom joked I was the happiest kid when left alone with a plate of her cooking. Forget toys, food was all I needed! Later, I would explore local and trendy restaurants with friends, snapping countless food photos but never sharing them. Inspired by MNS Food Hunt, I dreamed of sharing my food adventures but didn’t act on it until I met my co-founder. Together, we began food hunts, turning our experiences into content for our page, Love Eat Repeatt. Now, we mix our love for food and travel with a sprinkle of fun, sharing years of food obsession and countless ‘Wait, let me get a picture!’ moments.
The key to reaching more people wasn’t just about the content itself, but also the way I approached the business side of things. Through advertising partnerships, I was able to amplify my content and reach a wider audience.
Hemanta Bhandari
Managing Director Nepal Eighth Wonder Media
Rajita: Tilicho. It was my very first trip to the mountains. After that, I decided to evolve and grow. Standing amidst nature, with no expectations from anyone and no one expecting anything from me, I felt free for the first time. Hugging trees was my favourite part and breathing in the crisp air gave me clarity. I realised life is simple if we let go of expectations and embrace acceptance. The Tilicho trip didn’t just spark my passion for travel, it redefined my life.
Hemanta: My passion for travel and storytelling has always been rooted in the desire to explore Nepal’s hidden treasures. I have always been fascinated by the idea of discovering new places, not just the well-known spots but the lesser-explored areas that have so much beauty and untold stories to share. It wasn’t just about capturing these places through photos, it was about experiencing them firsthand and then delivering those experiences through the medium of video. Video has the power to bring places and stories to life in a way that still images simply can’t, and that’s what sparked my journey.
When I first started, I didn’t anticipate how big it would become. I was driven by the passion to showcase Nepal’s beauty and culture to the world, and video seemed like the perfect way to do that. As I ventured into creating more travel content, I realised that the key to reaching more people wasn’t just about the content itself, but also the way I approached the business side of things. Through advertising partnerships, I was able to amplify my content and reach a wider audience. It became a mutually beneficial relationship where both parties could grow: I got the support to fuel my creative projects, and they got authentic promotion through high-quality content that resonated with viewers. These partnerships helped elevate Nepal8thwonder, allowing me to bring my passion for exploration and storytelling to a larger stage. It’s incredible to see how my passion for exploring Nepal and telling its stories through video has evolved. The combination of genuine exploration, the power of video, and strategic advertising partnerships has created a platform that not only showcases Nepal’s beauty but also fosters growth for everyone involved.
Ujjwal: Travelling was always on my mind. Back then, travelling meant walking in the mountains, but I didn’t know where to go. A friend who lent me a phone connected me with his cousin who was a trekking guide. My first trip was to Everest Base Camp, and in my experience, the first two days were painful. I joined as a supporter (porter) for a trekking group, carrying my pack plus an 18-kilogram backpack for a foreigner. By the end of the second day, we reached Namche Bazaar. When I saw the village for the first time, surrounded by enormous mountains, the cool breeze, and the welcoming people, I thought to myself, “Oh my holy God! This is insanely beautiful!” I was on the verge of giving up, but seeing this Sherpa village made me think, “I want to come back here again and again. If I want to return, I can’t give up now. I need to complete this journey.” I realised, “This is the best way to travel to the corners of the mountains of Nepal.” I completed the journey, and now I work with a Norwegian company, guiding people to remote corners of the world.
I have explored Arctic regions like Greenland, Norway, Svalbard (polar bear country), and Iceland. I’ve also travelled to the UK (England, Northern Ireland, Wales, and Scotland), South America (Chile, Argentina, Bolivia), and all the way down to Antarctica.
The future of travel content creation will focus on short videos on platforms like TikTok with AI personalising content for viewers. Niche stories and closer connections with audiences will stand out, inspiring and educating while addressing these challenges.
Ujjwal Rai
Hiking Leader, Sea Kayak Leader Tour Guide in the Arctic, Antarctic, and Himalaya
Manisha: I do remember one trip but that was experienced by someone else. So, I’ll take you back to when I was 12 years old. I had my first period, and there was this tradition in my home that I should sit in my room for five days straight. I was a child who used to love watching TV, and suddenly, I couldn’t watch TV. It was obvious that I would be bored. My mom had just gotten a new keypad phone. Smartphones weren’t in everyone’s hands. So, I took her phone and started to listen to the radio. At least I could hear something and spend my time. While listening to different radio stations I found a show where some people are trekking toward Rara Lake and recording their live experiences, defining the surroundings and nature through their eyes, and sharing all their happiness and difficulties while reaching Rara Lake. They were interacting with the locals and in the background, you could hear the bells of a mule as they passed by. I had never seen Rara before but I used to imagine myself trekking to Rara and reliving the radio experience. I promised myself that I would go to Rara one day. I knew then that I loved storytelling and I loved travel.
When I was in class 10, there was a chapter about Ghalegaun, Lamjung in my English book. After reading about Ghalegaun I wanted to go there so badly. I don’t know if I manifested it, but our school took us on a tour to Ghalegaun. It was more beautiful than what I had read. I felt so free, so happy, so calm, so alive. To experience new cultures, new people, and new varieties of food and see beautiful destinations. And yes, I do travel for food. I still remember the kodo ko Sel roti that I ate in Ghalegaun.
A year ago, when I began my content journey, I named my social account “Storiesofmanisha” because every journey I take, every dish I taste and every experience I embrace becomes my story.
How do you plan your content for a trip?
Sweksha: As a food blogger, my trip planning revolves around one main question, “What can I eat there that will blow my mind and my followers’ taste buds?” I start by researching the local cuisine from traditional dishes to trendy street food. I create a foodie itinerary, mapping out must-visit spots and hidden gems by checking out food guides, local recommendations, and the ever-popular ‘best eats’ lists to get an idea of what I should try, but I always leave space for those unplanned, mouth-watering surprises because the best finds often come from chatting with locals or stumbling into that one unassuming street stall or when my nose leads me to a street food cart. I focus on enjoying the food and capturing the experience. Later, I research about the place, its story, and unique details to craft engaging content.
I pack my gadgets and hearty appetite, ready to capture mouth-watering dishes and share unforgettable dining experiences with my followers. I make sure to take plenty of photos and videos before I dive into the food, because, as we know, ‘If it’s not on Instagram, did it even happen?’ It’s a mix of planning and spontaneity.
Rajita: I am not much of a planner when it comes to content. I believe in ‘being the content’. My approach is simple: live the moment and share it as it is. Nepal’s beauty needs no filter or fancy edits, so I let the places and my journey speak for themselves. I believe people love the simplicity and rawness of my storytelling.
Hemanta: Planning content for a trip starts long before we even set foot at the destination.
The first step is always research: understanding the location, its culture, and unique aspects that will make the content stand out. We look for hidden gems or local experiences that haven’t been covered much, aiming to give our audience a fresh perspective. We also keep an eye on what’s trending across all social media platforms like TikTok, Instagram, and YouTube. These platforms showcase people promoting places, and we take that concept and elevate it to a larger scale. By doing this, we can tap into current trends and find innovative ways to make our content more engaging and relevant to the audience.
Once we have a clear idea of the places we want to feature, we sketch out a rough itinerary. This helps us plan what shots to capture, which moments will be most impactful, and how we can create a compelling narrative around each location. For example, if we are travelling to a remote village, we might want to focus on the local lifestyle, food, and nature, capturing both the beauty and authenticity of the place.
Next, we think about the gear we need to bring: cameras, drones, lighting, and other equipment. We always make sure to pack based on the specific content we want to create, so the equipment is tailored to the locations and conditions we’ll be working in. This includes securing the necessary permits for drones, carrying extra batteries, and having a checklist for both sponsors and content requirements. We also ensure that local permits are in place, and we manage logistics like hiring porters and securing accommodations along the trek or travel route.
We also plan for flexibility. Travel rarely goes as planned, and we make sure to leave room for spontaneous moments or discoveries that can add an unexpected and unique element to the content. The goal is to strike a balance between following our plan and allowing for creative opportunities that come naturally along the way.
I don’t think people only travel to trendy places for photos and videos. Everybody wants to capture beautiful places with their cameras. It’s not just the destination but the whole journey that people travel for. Due to social media, people are more aware of the places that make it trendy.
Manisha Thapa
Content creator
Finally, we often collaborate with sponsors. Their insight can enhance the experience and provide a richer narrative for the video. Whether it’s getting recommendations from a local guide, working with a brand for a sponsored partnership, or receiving support for the logistics and resources needed, these collaborations ensure that the content is not only authentic but also professionally executed. This partnership also helps amplify the reach and impact of the content, benefiting both parties as we create high quality, engaging experiences for our audience.
Ujjwal: I don’t plan much. I just share what I see as I follow my itinerary and create content. Since I started this journey simply to share pictures with my friends, I still do the same. The only difference now is that more people see them, and not just my friends.
Manisha: Everyone sees and feels a place through their unique lens, making each experience personal and different. So, while making content for a trip, I make sure I share all my personal experiences. If I find some interesting moments or beautiful scenery I highlight those first in my video. I just record all my experiences and all the clips that I find beautiful and interesting, it’s later on that I create a story. People love to hear it.
In some places, I pre-plan my content. I searched online for what activities I could do there and how that place could be interesting for my viewers. During my last trip to Chitlang and Kulekhani, I made eight different videos from my three day trip. Some videos were pre-planned as I had some idea of how the trip would go, but for others, I just recorded my experiences and later I created the possible content out of them. It’s the mixture of pre-planning the content, recording all the moments, and later on making as many possible videos out of it.
What do you think were the most travelled destinations this year?
Sweksha: This year, the most travelled destinations in Nepal seemed to be a mix of the classics and some hidden gems. Pokhara, Lumbini and the Annapurna Circuit always draw in a crowd as they offer stunning views and a touch of adventure. Internationally, places like Thailand, India and the Middle East remain favourites offering a good mix of convenience, cultural cuisine, and street foods.
As for the trend of travelling only to popular spots for photos and videos, I think that’s just part of the fun. While it’s true that social media has influenced travel trends, and many people enjoy sharing their experiences through photos and videos, it’s a misconception to think that’s the sole purpose of travel. Many travellers seek authentic experiences, cultural immersion, and culinary adventures.
In Nepal, food culture plays a huge role in travel – whether it’s sampling momos on the streets of Kathmandu or enjoying a traditional Newari feast. People like to explore off-the-beaten-path destinations, connect with local communities, and learn about different cultures.
Ultimately, the motivation for travel is as diverse as the world itself. Whether it’s capturing a breath taking sunset or savouring a delicious local dish, the goal is to create lasting memories. Let’s not underestimate the power of a good meal after all, a picture may say a thousand words, but a delicious dish can speak to the soul. ‘So, whether it’s a bustling city or a quiet countryside, as long as there’s good food, Sweksha is there!’
Rajita: This year, spots like Everest Base Camp, Rara Lake, Shey Phoksundo and Annapurna Circuit were buzzing with travellers. And yes, many do travel for Instagram-worthy photos and videos, but I don’t see that as a bad thing. Even if people are motivated by content, it’s boosting local tourism and helping Nepal’s economy. It’s wonderful to see young people trekking, exploring, and appreciating the beauty of our country. Attracting international travellers and content creators is amazing.
Hemanta: When looking at the most visited destinations in Nepal this year, it’s clear that Nepal offers a diverse range of travel experiences, catering to various types of tourists – from those seeking religious or cultural experiences to adventure lovers. Kathmandu Valley, Pokhara, Chitwan, and Lumbini are destinations that don’t necessarily require strenuous walking making them popular with a wide range of travellers, including Indian tourists, local Nepali tourists and international visitors. These places offer a rich mix of cultural, spiritual and leisure activities, drawing visitors who want to explore Nepal’s heritage and natural beauty without extensive physical effort. Pokhara, Chitwan, and Lumbini have become accessible destinations for travellers looking for ease, with activities like boating on Phewa Lake, jungle safaris, and visits to the birthplace of Lord Buddha. Trekking destinations continue to draw a significant number of adventurers. Gandaki Province, which includes regions like Manang, Mustang, and Manaslu, remains one of the top trekking areas. Near Pokhara, there are several popular short treks like Mardi Himal, Kapuche Lake, Khumai Danda, ABC South Trek, ABC North Trek, and Ghandruk. These treks are particularly appealing to those looking for shorter, less demanding routes with stunning scenery and a chance to experience the local culture. For trekkers near Kathmandu, destinations like Panch Pokhari in Solukhumbu, Panch Pokhari in Sindhupalchowk, Pikey Peak, and Dudhkunda are gaining popularity. While it’s difficult to pinpoint exact numbers, it’s clear that regions like Gandaki, with its trekking routes around Manang and Mustang, continue to have a high tourist flow. Likewise, areas like Pokhara and Kathmandu see consistent visitor numbers, drawn by their easy accessibility and variety of attractions, from religious tourism to short treks and cultural experiences.
As for whether people travel only to trendy places for photos and videos, social media has indeed influenced travel choices. Many travellers, especially younger generations, are drawn to locations that have been popularised by influencers or viral trends. But that’s not the whole story. While some may travel for the perfect photo or video, there is a growing number of travellers who seek deeper connections with the places they visit. They want to experience the local culture, interact with communities, and immerse themselves in the natural surroundings. For us, it’s always been about sharing authentic experiences whether they are at well-known spots or hidden treasures, and telling stories that go beyond the surface level. In the end, travel is about more than just capturing a moment; it’s about the journey and the memories created along the way.
Ujjwal: The most popular hiking destinations in Nepal are Tilicho Lake and Mardi Himal Base Camp which is good for the local economy. However, due to a lack of education on environmental safety, there is trash scattered all over the trails which is very sad to see. We need to be more responsible travellers. Playing loud music on speakers is completely unnecessary. People from all around the world come to Nepal for hiking to be immersed in nature, not to see trash or listen to loud music in the middle of the mountains. On top of that, they complain about not seeing any wildlife. As hikers, we need to be respectful toward nature, wildlife and fellow travellers.
The majority of young travellers are only interested in taking pictures; they are not experiencing the local way of life or understanding how people live. They just rush to the top, take some photos, and then run back downhill. That’s my impression! I have rarely seen people visiting less famous places.
Manisha: Most of the lakes like Gosaikunda, Tilicho and Shey Phoksundo, mountain trails like ABC, Dhorpatan Hunting Reserve and different places of Pokhara were the most travelled destinations this year. I saw these places reels and videos on my Instagram and TikTok. As people are sharing photos and videos of such places on their social media, it has made other people want to visit those places.
I don’t think people only travel to trendy places for photos and videos. Everybody wants to capture beautiful places with their cameras. It’s not just the destination but the whole journey that people travel for. Due to social media, people are more aware of the places that make it trendy.
What are some destinations on your bucket list?
Sweksha: My bucket list is a blend of local and international destinations, each promising a unique culinary adventure! As a Nepali food blogger, I have been fortunate to explore many parts of this beautiful country. But let’s be honest, Nepal always surprises, even in familiar places. While I have ticked off several popular spots, there are still hidden gems waiting to be discovered. Sometimes, I only learn about them after returning home, making revisiting them a must. I am eager to experience the food culture of Rara Lake and the Dolpo region where rugged landscapes and age-old traditions shape every dish. The lesser-known flavours of the eastern hills and Terai also intrigue me, offering a fusion of diverse cultures. I would love to explore the Tibetan-influenced cuisine of the far north; imagine savouring momo and thukpa in remote mountain villages!
Internationally, Japan has been on my list for years for its sushi, ramen, and street food. South Korea tempts me with its kimchi and vibrant food scene. And as a devoted pizza and pasta lover, Italy is a dream. ‘I mean, who wouldn’t want to enjoy pizza in its birthplace?’ My goal is to combine travel, food, and stories while capturing every delicious moment. Fingers crossed, one of these destinations might soon feature on my food page!
Rajita: I have been fortunate to explore most of Nepal’s breathtaking destinations from Tilicho to Shey-Phoksundo, Rara, and the majestic Kanchenjunga. But Humla is still on my list, and of course, the iconic Everest Base Camp awaits. Beyond Nepal, I dream of exploring the Swiss Alps, Iceland’s northern lights, and a road trip through the American Southwest.
Hemanta: There are still many incredible places in Nepal yet to explore like the Manaslu Circuit Trek, known for its remote beauty and cultural experiences. Tilicho Lake, Makalu Barun National Park, Shivadhara, and Kanchenjunga, Nepal’s third-highest peak. There are also many unexplored gems in Far Western Nepal like Api, Saipal, Dadeldhura, Darchula, and Limi Valley in Humla which offer pristine landscapes and rich local cultures. Finally, Upper Dolpo with its Tibetan-influenced culture and rugged beauty. Recently, many places in Nepal that were previously less explored are now gaining attention, and we are excited to delve deeper into these hidden gems in the future. There’s so much more to discover, and we look forward to sharing those experiences with our audience in the years to come.
Ujjwal: There are many destinations in Nepal that I haven’t visited yet but are on my list. Due to work commitments, I haven’t had much time to explore these places. Some of the destinations on my list include Dhorpatan, Humla and Mugu, and Kanchenjunga. There’s also a trail in the Annapurna region that I have been eyeing. It starts in Lamjung, goes to Lamjung Himal Base Camp and Kaijing Sara Lake, and then descends to Timang. I’ve also wanted to trek through the Dhaulagiri Base Camp and the Kagbeni to Shey Phoksundo trail. These are mostly self-sufficient trails, where you need to carry everything with you—camping in nature, cooking your own food, and sleeping in a tent. The Great Himalayan Trail (GHT) is also on my list.
Outside Nepal, my travel goals include Tasmania, Western Australia, a circumnavigation of Australia on a motorbike, Yakutsk (Russia), Kilimanjaro (Kenya), and hiking the Pacific Crest Trail (PCT), which stretches from the Mexican border to the Canadian border. I also want to explore Xinjiang, China, for its food, and visit the Gobi Desert in Mongolia. The list is long, but I’ll stop here for now. Next year, if everything goes as planned, I’ll be heading to Alaska.
Manisha: There are so many places that I have on my bucket list. I have listed down all the places that I want to travel in my diary and every time I travel I checklist those places. It’s so fun while ticking your bucket list places.
I have never been to trekking and it’s my dream to go to Rara lake. Another dream destination is Badimalika. It’s like the heaven of Nepal and I will visit there one day. This winter I want to visit Ama Yangri, a beautiful religious destination near Kathmandu to witness the mountains. Gosaikunda, Tilicho, Dhorpatan Hunting Reserve, Manungkot, Ghandruk, Illam… my list goes from the mountain to the Terai with the hope of travelling to every single place and sharing stories of Manisha.
How do you see the future of travel content creation evolving?
Sweksha: The future of travel content creation heading towards more authenticity, creativity and deeper storytelling. With the rise of social media and digital platforms, more people are discovering Nepal’s hidden gems from scenic spots to authentic local cuisines. Content creators will continue to explore beyond the traditional tourist destinations, showcasing rural areas, local traditions and lesser-known food treasures.
People are craving real, meaningful experiences beyond just pretty pictures. More creators will move beyond the popular tourist spots and delve into lesser-known gems showcasing Nepal’s hidden treasures. Through ‘Love Eat Repeatt,’ we are finding hidden gems to eat, diving into untold stories sharing the heart and soul of places, whether it’s a small tea shop in Ilam or a hidden momo spot in Kathmandu. With Nepal’s incredible landscapes and rich culture, the possibilities are endless!
Technology will also play a big role; imagine viewers virtually walking through the Annapurna trails or tasting yomari through interactive content. Let’s not forget humor—it’s what connects us all. Travel stories that can make people laugh, learn, and feel inspired will always stand out. The key will be to balance creativity, cultural respect, and genuine storytelling to connect with audiences both near and far. As Nepalis, we have a unique perspective to bring to the table, and I can’t wait to see how creators here and globally take it to the next level.
Rajita: I see it growing brighter than ever. With social media evolving, storytelling will get more creative, immersive and interactive. But I hope creators focus on keeping it real. Authenticity mixed with entertainment and a touch of uniqueness is what makes travel content inspiring and relatable. The future belongs to those who show the world as it is – beautiful, raw and full of surprises.
Hemanta: The future of travel content creation in Nepal is promising, driven by the rise of digital platforms and growing demand for authentic, immersive travel experiences. Social media platforms like Instagram, TikTok and YouTube are becoming key spaces for creators to share short-form videos that engage younger audiences. Nepali creators are embracing this trend, uncovering hidden gems and off-the-beaten-path destinations, and using technology like drones and 360-degree videos to offer unique, captivating content. Moreover, all the new content creators are actively promoting Nepal’s hidden gems using just their phones, opening new markets for these creators and increasing Nepal’s visibility globally. With an increasing focus on responsible tourism, Nepali travel creators are also highlighting sustainability and the preservation of Nepal’s natural beauty, which resonates well with audiences. As long as creators remain consistent in sharing quality content and engaging with their communities, Nepal’s travel content scene will continue to thrive and evolve.
Ujjwal: I think the future of travel content creation will focus on short videos on platforms like TikTok with AI personalising content for viewers. Niche stories and closer connections with audiences will stand out, inspiring and educating while addressing these challenges. The pressure to constantly create can lead to over-tourism, exploitation of local communities, and environmental harm if done irresponsibly. For example, wherever Nepalese people go hiking, there are always water bottles, instant noodle packets, and chocolate wrappers scattered along the trails. The rise of curated content may also overshadow authentic experiences and actual creators, making travel feel more commercialised.
Manisha: The future of travel content creation is evolving rapidly. People are making time to travel. As many people are active on social media platforms, this helps them to know more about new travel destinations, new cultures, cuisines and people travel for it. Talking about myself, I travel for food. I have so many places on my bucket list for yummy food. Nowadays people not only travel for the destination but also for great food, to learn about new cultures, and by hearing authentic stories about that place. Because of content creators, many unexplored places can be discovered and local tourism can be boosted. Locals and their businesses can thrive, and many people can get employment. Hopefully government bodies will also help content creators with resources needed in the future.
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